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Web Site Design, Development & Marketing That Sells Products and Services

It's not enough to have a great looking Web site. If you want to sell your products and promote your services your site must clearly communicate your message, initiate a call to action, and offer visitors a pleasant experience. Our balance blend of creative and technical expertise delivers all the design, development and strategic marketing services required for winning results.

Web Site Design

First impressions are lasting ones. Develop a great online look that appeals to your target audience.

  • Custom Intra-Internet Site Design, Redesign, Maintenance and Management.
  • Multi-Media Design: Including Flash Animation, Video and Sound.
  • New!Now you can easily change frequently updated content in your Web site without specialized training or additional software! With Managed Content™, updating your site copy is as easy as using a word processing program. Update one page or your whole site. Please call 978-561-1170 for details and quote, or send us an email.

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Dynamic E-mail Design

It's one of the most powerful and cost effective tools available today! Direct mail costs an average of $2 per piece. E-mail costs less than $0.40 per message! Dynamic e-mail keeps you in touch with your contacts with a simple click. Any of the following can be designed to match your Web site look and feel.

  • Newsletters
  • Product Announcements
  • Holiday Greetings
  • Sales & Special Promotions
  • Tips, Reviews and More

We can also send the message to your e-mail database and track results. We are experts in permission based marketing. Call 978-561-1170 or email for more details or a quote.

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Databases, Shopping Carts & Invoice Systems

Our tailored solutions will take your site to the next level.

  • Database/Interface Design — Easily manage customer information for effective communication and sales tracking.
  • Easy-To-Use Shopping Carts — From 1 product to 1,000 items, we'll customize or develop an e-commerce package that satisfies your customers' shopping needs.
  • Invoice Payment Systems — Reduce or eliminate paper invoicing to save time and facilitate collections.

These solutions are designed to improve productivity, reduce costs and improve your revenue. Find out more.

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Search Engine Marketing (SEM)

There are millions of sites online today and the numbers increase by the minute. Your site needs to be search engine ready to achieve the highest possible rankings. We build sites with search engines in mind, utilizing the most up-to-date search engine submission information available. SEM services include:

  • Search Engine Submissions. We'll custom submit your site to the top search engines.
  • Keyword Development. We'll assist you with keyword strategy to improve rankings.
  • Paid Submissions Program. Trends indicate that search engine services are promoting paid submission programs with the decline of online banner advertising revenues. If you have a lot of competition in your industry and you're ready to invest in a paid submission strategy, we'll help you identify the best programs and develop a well-rounded campaign.
  • Site Traffic Reporting & Analysis. Tracking your efforts is just as important as your Web-based campaigns. Discover which pages are the most and least effective. Find out how many prospects become customers. We'll help you analyze your site traffic reports and calculate your conversion rates and ROI for future planning.

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Web Copywriting Services

Did you know that writing for the Web is quite different than writing for print? Your message not only needs a call to action, it must be written for online viewers -- viewers who are scanners, not readers. When you're stuck with writer's block, don't have time to get the words down or think you can't write, we'll write effective copy for your Web site and e-mail communications.

View our Resources page for more tools and services.

At The Web Division, we're invested in your online success. Think of us as Your Web Division —- ready to help you get started or take your online initiatives to the next level. Tell us how we can help you. Contact us today for a Free initial consultation.

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Dependable Hosting Services

If you've ever experience problems with hosting services -- such as slow response time to traffic tickets -- or you just can't understand what your host tech support representatives are talking about, you know you need a service that will simplify the process as well as offer top uptimes and dependable tech support. Hosting with The Web Division ensures high quality, fast and dependable hosting service. Additionally, Web mail is available with most accounts as well as traffic measurements tools. Hosting packages are provided at very competitive rates.

Whether it's a new site, or an existing site hosted with another company, we can assist you with transferring your domain name and Web site files to a server that will give you the dependability that is critical to online communication.

Contact us for more information about hosting packages, prices and features.

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In this section

 

Web Facts

Blogs Connect You to Your Audience

A blog (short for a weblog) is a way to easily update your Web site with links, commentary and anything else you want people to know about you and your business. The entries are organized by date with the most recent blog entry at the top of the blog page. Blogs can be business or political journals, personal diaries and running commentaries about your industry or your life. They either focus on one narrow subject or range across a universe of topics. The blog form is unique to the Web.

Beware: Blogs are know to be addictive.

A blog is:

  • easy to set up and update,
  • costs little (and is sometimes free),
  • a great way for authors, consultants, coaches and others to get the word out to their audience.

A blog encourages people to book- mark your site for return visits, increasing return traffic to your site.


 


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PO Box 309 Topsfield, MA 01983
Tel: 978.561.1170 - Fax: 978.359.5510
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